Market Research Analysts and Marketing Specialists

Information Technology In demand Apprenticeship
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

What a market research analysts and marketing specialist does

Become a market research analysts and marketing specialist

If you enjoy doing these activities, you might make a good market research analysts and marketing specialist

  • Listening to others, not interrupting, and asking good questions.
  • Reading work related information.
  • Noticing a problem and figuring out the best way to solve it.
  • Thinking about the pros and cons of different options and picking the best one.
  • Measuring how well a system is working and how to improve it.

Discover what you could earn in Washington

  • Typical hourly rate is $59 per hour with a typical salary of $114,800 per year.
  • Half of workers earn between $38 and $85 per hour.
  • Half of workers earn an annual salary between $36,600 and $134,500 per year.
  • 53% of individuals in this occupation have been employed in every quarter of the past year.

Part-time

  • The typical hourly rate for part-time workers is $31 per hour with a typical salary of $30,600 per year.

Market Research Analysts And Marketing Specialist job outlook

  • There are 23,413 workers in this occupation in Washington.
  • There are 3,951 openings per year in this occupation in Washington.

Multiple Jobs

  • 1% of individuals in this occupation worked for more than one employer.
  • 12% of individuals in this occupation held a position in another.

Growth rate by year

Education needed

Most of these occupations require a four-year bachelor's degree, but some do not.

Programs to get you there

See all programs›