Marketing

Shoreline College ETPL

Shoreline Community College offers a Certificate of Proficiency (CP) in Marketing. Business relies heavily on marketing to promote products and services. Marketers study cultural trends, consumer demands and buying habits. They assist with decisions on distribution channels, pricing strategies and product promotion to attract potential and satisfied customers. They also work to enhance the public image of businesses. The Marketing program provides a strong foundation of general business and marketing principles, including retailing, professional selling, advertising, e-business, event marketing and international business.

Visit the program website Jessica Custis (206) 546-4559 businessprograms@shoreline.edu

Financial information

Total tuition

$5,691.15

Total required fees

$300.00

Books and supplies

$400.00

Locations

Shoreline, Online

Instructional methods

Online, E-learning, or Distance Learning

Is this program offered on evenings and weekends?

Program details

1 Years

Length of training

Certificate

Award type

45

Credits

N/A

Clock Hours

Additional details

Award name

Certificate of Proficiency

Education Prerequisites

No Selection

Prerequisite courses and other requirements

N/A

Is this program approved to train veterans?

Program languages

English

Certification/license obtained as part of training program

N/A

Certification/license test preparation provided

N/A

Employment performance results

Program type

Marketing/Marketing Management, General

Completion rate

48%

Employment rate

Typical (median) hourly earnings

$26.74

Typical (median) annual earnings

$0.00

Top industries for graduates

Data is unavailable for one of several reasons: In some cases, the institution has not provided the Workforce Board with data to independently evaluate program performance. We encourage all schools to provide this data on an annual basis. In other cases, the program joined Career Bridge recently and student data has not been reported yet. In other cases, the program is too small or too new to provide reliable results.

Career Title	Average annual earnings	Employment outlook (openings/year)
Sales Managers	$172,330	1,133
Marketing Managers	$164,630	1,581
Advertising and Promotions Managers	$144,180	112
Market Research Analysts and Marketing Specialists	$100,340	3,951
Business Teachers, Postsecondary	$99,760	170
Fundraisers	$72,240	584
Fundraising Managers	$131,210	N/A

Student characteristics

Enrollment
Number of students completing the program 10
Completion rate 48%
Average number of students who completed each year 5
Gender
Male 50%
Female 50%
Race
American Indian or Alaska Native 0%
Asian 5%
Black or African American 10%
Hispanic 5%
Native Hawaiian or Other Pacific Islander 0%
White 70%
Multi-racial 10%
Other 0%
Age
Under 20 5%
20 to 29 43%
30 to 39 10%
40 to 49 19%
50 and over 24%
Prior education
No high school diploma/GED 0%
High school diploma/GED, but no college experience 50%
Some college experience, but no degree 19%
Certificate or AA 19%
BA or higher 13%